Knowing how important health risk assessment (HRA) data are to our customers, we, at Eliza, continually evaluate response rates by various preferences – with a specific focus on channels that provide fast and reliable turnaround, namely telephone outreach (IVR) and email/web-based administrations.
Eliza’s thought leaders weigh in on the latest developments from Eliza, our clients, and the healthcare industry at large.
AHIP Institute is a wrap – now it’s time to put all that great momentum to work. Here’s a quick roundup of just three of the themes that caught our attention:
Making sense of big data: There was a lot of talk about bringing big data into healthcare – and just as many questions about how to most effectively use these massive data sets. Eliza has already seen the value in bringing together demographic, claims, clinical, social, behavioral, and other consumer-centric information to help build 360-degree member profiles.
We saw it back in 2012, and now it’s back with a vengeance. Whooping cough outbreaks -- especially in states like California – are creating public health problems of "epidemic proportions."
It’s particularly dangerous for certain populations and highly contagious. Healthcare professionals suggest that the vaccination is still the best way to prevent the spread of the disease.
Having learned a thing or two about consumer behavior around Exchange enrollment - and specifically, the role that engagement plays - we were honored to be invited by the Milken Institute School of Public Health at George Washington University to share some of those findings with their readers.
As state-by-state Exchange enrollment numbers roll in, we couldn’t help but indulge in some just-for-fun analytics – which as it turns out, has practical implications for our clients looking to succeed in the Exchange market.
A recent article in the Atlantic argues that increasing health literacy should be a national priority, citing that 35% of Americans - particularly among groups who are eligible for coverage under the new laws – have only basic or below-basic health literacy.
In the quest to become what analysts like Booz call a more “Consumer-Capable Health Plan,” many payors are not only re-evaluating which programs they invest in, they’re also helping members become savvier about their coverage. They’re rolling out cost estimators and other proactive outreach designed to help members maximize their benefits.
Seems like perfect timing.