Insights Webinar | Know Your Members

Wednesday, December 13, 2017 - 1:00pm

The first step to engaging your members is to better understand their attitudes and behaviors and turn this data into intelligent interventions that motivate them to act. In this Know Your Members edition of the Eliza Insights Webinar Series, we will explore segmentation strategies to inform, remind, and persuade persona activation to drive results.

You'll learn:

  • How effective member engagement can lead to lower costs, better quality, and improved health outcomes

  • Why barriers like habits, life issues, reachability and other factors create challenges to member engagement

  • How effective member engagement can lead to lower costs, better quality, and improved health outcomes

  • Why it's essential to understand individual differences when designing member programs accordingly

  • How organizations can improve member engagement programs by better understanding individual members

     

    Webinar Presenter

    Ralph Perfetto, Ph.D.
    Chief Analytics Officer
    Eliza, an HMS Company
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